|
The College-Wide Marketing Department
provides marketing leadership and expertise
for the institution to recruit and retain students at Lansing
Community College.
Our focus is to ensure that members of the mid-Michigan community are aware of
the broad range of educational opportunities available to them at LCC in career
training, transfer studies, developmental education and personal interest courses.
Our goal is to support the college's efforts to successfully attract and retain
students. Marketing coordinators work closely with program leaders to accomplish
recruitment and retention goals to develop strategic marketing plans that set the
stage for the production of collateral materials needed to reach program marketing
goals. The department conducts research, identifies target audiences, writes,
implements and evaluates marketing plans and utilizes other strategies to achieve
its purpose.
Debra Ragland
Manager of College-wide Marketing
Phone: (517)483-1856
Email: ragland@lcc.edu
|